Shershah’s celebrity Bollywood star Siddharth Malhotra, stars in a campaign on travel and resorts.
Club Mahindra, the flagship brand of Mahindra Holidays & Resorts India Limited reaches out to travel enthusiasts through its ‘Jaana Kahaan Hai’ campaign starring the star.
The campaign captures people’s desire to travel and explore destinations as well as indulge in newer adventures.
In the video, Siddharth and his friends are seen deciding ‘Jaana Kahan Hai’ by choosing the adventure activity they wish to experience. While it is new for Siddharth’s friends, the celebrity himself has experienced most of those through Club Mahindra. From ziplining in Kandaghat to jungle safari in Kanha, house boating in Ashtamudi and, paragliding in Dharamshala, our heartthrob Siddharth is looking for more. The end of the video also shows our seasoned traveler and his friends finally narrowing down on trekking in Club Mahindra Munnar. Commenting on the campaign, Pratik Mazumder, Chief Marketing Officer, Mahindra Holidays & Resorts India Limited, says, “There is an extremely strong desire to travel amongst people. They are eager to try newer experiences and visit off-beat as well as unexplored destinations. And, with 70+ Club Mahindra resorts In India, the brand offers more than 2000 unforgettable unique experiences for every individual. Hence, we bring to you our ‘Jaana Kahan Hai’ campaign because that is all that you are left to decide and choose”.
Like Siddharth says in the video, ‘Destinations toh bhot baaki hai mere dost’ so all you and your family must do is decide upon ‘Jaana Kahan Hai’…”
