Tips Industries’ new division announced innovative collaborations with leading consumer brands Boat, Hero Motocorp’s Karizma
Bike, and Skechers, in the newly launched remake song "Gore Gore Mukhde Pe" by Badshah, featuring the talented cast of the upcoming film “Ishq Vishk Rebound”. The energetic dance music video, a fusion of GenZ energy and brand storytelling, seamlessly blends the brands into the visuals of the song with intuitive brand placement adding value to the entire package.
Kiran Dcruz, Head of Brands & Partnerships division, Tips Industries Ltd said, "We are excited to pioneer innovative collaborations between entertainment and brands. In the film “Ishq Vishk Rebound”, our integration with Boat, Hero
Motocorp's Karizma Bike, and Skechers demonstrates our commitment to
seamlessly weaving brands into the fabric of our films music. These partnerships
elevate the cinematic experience and also create authentic connections of brands
with audiences."
The music video of Gore Gore Mukhde Pe features the young and talented cast, Rohit Saraf, Pashmina Roshan, Jibraan Khan, and Naila Grewal grooving
along with Badshah. This foot-tapping dance music video was choreographed and
directed by Ms Farah Khan. The video released last Friday has already garnered
16M views on YouTube and is growing organically. Get ready for a wave of
exciting projects from TIPS Industries, including a promising lineup of films in
Punjabi and Bollywood, with the latest announcement of the highly anticipated
Varun Dhawan and David Dhawan collaboration!
Since its establishment in 1988, Tips has consistently invested in music production,
amassing an impressive collection of more than 30,000 songs spanning various
genres and languages. Committed to crafting music with broad appeal, Tips Music
takes pride in delivering high-quality productions. Over the years, our popularity
has surged, earning us essential recognition from partners who now consider Tips a
vital source of must-have hits for their platforms.
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