Tell us about your digital venture:
Well it was something that was long overdue, I mean having a youtube channel is generally part of the creative process of an artist, and it’s something the fans really wanted for a long time so, had to be done!
What kind of music will you be releasing here:
Everything under the sun, from films to series and everything in between! Any music apart from releases on my independent label Amit Trivedi Azaad will be released on my youtube channel.
How will it be different from Amit Trivedi Azaad:
It’s a different ball game. Amit Trivedi Azaad launched few years ago as a passion project because I felt like I wanted a new challenge, and so far I’m loving it. On my personal channel, the music will have a much broader appeal and is more commercially-oriented, featuring a big range of meldoies, themes and compositions
What are you looking forward to the most:
Well this is a new space for me, so only time will tell. But from the looks of it, people are dishing out amazing content on youtube so yes that’s the aim, to try and keep up with the digital world and at the same time, staying true to my music
